The Cannery
We designed The Cannery’s brand to reflect its unique approach as a flexible and imaginative wedding venue. The brand is built around the idea of personal expression and endless possibility, inviting couples to create their dream event without being confined by tradition. The design captures a whimsical, free-spirited feel, emphasizing creativity while offering simplicity and ease for a seamless experience.
Messaging
We made sure the Cannery’s brand voice combined effortless cool with profound warmth, offering a quiet confidence that makes people feel welcomed and valued. It’s genuine and authentic, with an edge that reflects style and wisdom rather than following trends.
Design Assets
The illustrations for The Cannery are designed to showcase the creative and artistic essence of the brand. They feature whimsical, hand-drawn elements that evoke a sense of playfulness and imagination.
Color
The color palette for The Cannery is a blend of rustic and urban tones, creating a unique atmosphere that feels both artistic and moody.
Logo Design
The Cannery’s logo design merges whimsical charm with an edgy industrial allure. Its mark, an abstract portrayal of untamed flowers, intricately intertwines, forming an ambiance that not only sparks creativity but also encourages brides to shatter conventional norms with their
weddings at the venue. All of these vines come together to form a circular arrangement that symbolizes the unity of individuals gathering in this event space.
